Search Engine Optimization (SEO)
Search Engine Optimization (SEO) is amongst the hardest digital marketing strategies to grasp and master. Not only is it ever changing, it’s time consuming and frustrating. But when successfully integrated with other marketing initiatives, SEO can deliver immediate results, qualified traffic helps improve conversions. and sales. Search Engine Result Pages (SERP’s) are the bloodline of the internet providing immediate access to a vast amount content and links at the consumer fingers tips.
- Content – In-depth, insightful content
- Link Building – Content and links are the two top ranking signals
- Experience Signals – RankBrain learns how visitors interact with SERP’s
- CTR – Improve Click Through Ratios
- Keywords – Short-tail, Long-Tail
- Mobile First-Index – The future is mobile, Responsive, AMP Compatibility
- Dwell Times – How long a visitor stays on your page and website
Search Engine Optimization - (SEO) Process
Website Audit & Analysis
Comprehensive audit and analysis of your website. Results will help understand key areas for optimization both on page and off page to immediately improve rankings across top major search engines.
Keyword research is the foundation of a sound SEO strategy. I will help you selected targerted, local, national, including longtail keywords to help your website increase traffic and conversations in the short and long-term
Industry Research & Analysis
Complete search of industry and sector market trends.
Implementation of latest necessary techniques including title tags, meta descriptions, ATL tags, internal links and more.
Competitive SEO Analysis
You can learn a lot from your competition. We will do a complete research analysis of your top 3 competitors and identify opportunities.
Insights & Reporting
All the necessary insights and daily, monthly, weekly reports to see how well your website is moving up the rankings.
Daily/Weekly/Monthly SEO Reports
Search Engine Optimization (SEO) Benefits
With a minimum of 75% of clicks going to websites that rank on the first-page SEO should be considered top priority.
Ranking higher on top keywords across your industry increases qualified traffic.
Higher rankings across SERP’s leads to significant brand awareness, increasing trust and loyalty across the buying cycle.
Increase sales and generate high Return on Investment (ROI) from high qualified traffic that trust your brand.