Email Marketing - Discovery & Goal Alignment
We begin by understanding your business, audience, and email marketing goals — from conversions to retention — ensuring our strategy aligns with measurable KPIs.



Unlock the full potential of your email list with personalized automation, smart segmentation, and high-performing campaigns that drive engagement and measurable growth.
Effective email marketing isn’t about sending more messages — it’s about sending the right message to the right person at the right time. This six-step process is built to maximize engagement, conversions, and long-term customer value through smart segmentation, strategic personalization, and bulletproof automation. From list hygiene and ESP configuration to inbox-first deliverability, every step is designed with performance and compliance in mind.
We begin by understanding your business, audience, and email marketing goals — from conversions to retention — ensuring our strategy aligns with measurable KPIs.
I create detailed audience segments based on behavior, demographics, purchase history, and engagement. This ensures your subscribers receive relevant, personalized content that speaks to their needs and interests.
We’ll develop a strategic calendar and outline automation flows like welcome series, re-engagement, product follow-ups, and more. Every email is designed for impact and personalization, aligned with your brand tone.
From selecting the right ESP (like Mailchimp, Klaviyo, or FluentCRM) to setting up lead forms and triggers, and deliverability, I handle it all. I also configure SPF, DKIM, and DMARC authentication to boost trust and prevent your emails from hitting spam.
I build automated flows — such as welcome sequences, cart recovery, or upsell offers — that trigger based on real user behavior. I test across platforms for deliverability, responsiveness, and CTA performance.
I monitor KPIs (open rates, CTR, conversions) and iterate based on performance. With ongoing A/B testing, list performance reviews, and personalized reporting, we continuously improve your email ROI.
Whether you’re just getting started or ready to scale, these packages are built to match your business goals. From personalized welcome journeys and product promotions to smart segmentation and re-engagement campaigns — each plan is designed to boost your email performance, automate your workflows, and connect with your audience in a meaningful way.
Whether you’re nurturing leads, onboarding new users, or recovering abandoned carts, I bring a data-driven and human-first approach to every campaign. With years of experience across top email platforms, I build systems that scale — automations that feel personal, segmentation that actually converts, and strategies rooted in your business goals.
I believe in creating customer-first experiences powered by automation that feels human. My goal is to turn your email list into a growth engine — delivering the right message, to the right person, at exactly the right time. With clarity, data, and smart execution — every campaign becomes a conversation that builds your brand and your bottom line.